#40yearsin40quotes
Join us as we explore a new quote each week, reflecting on 40 years of innovation!
“As long as we keep focusing on the market drivers – convenience, security, safety, sustainability, design – we will continue to innovate. Improving products on these market drivers brings needed value to our customers.” – Jildert Gaastra, Product designer (2008 – today)

DESIGN
“Design is not only what it looks like, design is also how a product works.” For the end users, the design of the door is translated into curb appeal: the value a door adds to the overall appearance of a house. At FlexiForce, we understand that design, the functioning of the door, is driven by how hardware, automation and panels work together.

SECURITY
The garage is often an integrated part of the house, which makes it a priority to produce a secure door that keeps unwanted visitors out. Our systems contain products with specific security features, resulting in a safe and reliable door.

SAFETY
One of our highest priorities in the R&D process is to provide products and systems that are safe to install, maintain and use. An overhead door is a heavy and big moving object, which is why we look carefully at creating safe systems. For the end user of the door, but also for the installer and the person that does repair and maintenance. The CE approval on all systems in combination with panels and automation, confirms the realized safety level.

SUSTAINABILITY
Today we are all responsible for finding and applying sustainable solutions. From minimizing packaging and short transport distances, to the development of products that improve the insulation and thermal values of the door. Next to this our products and systems are in line with European environmental regulations and sustainability is a big part of our design process.

CONVENIENCE
Convenience translates into ease of installation, and ease of operation of the door. By developing universal and adjustable parts, we can make the installation of our systems easy and more efficient.

VALUE
In our design process, all of the market drivers are taken into account to make sure we can offer the right value to our customers. The total value, or price of the products is always based on these market drivers.

